American Family

American Family is a multi-line insurer headquartered in Madison, Wisconsin, established in 1927 — 99 years in the market. The company operates in United States across motor.

We do not publish a claim settlement ratio for American Family yet. Our figure for this insurer has not been verified against the regulator's own filing, and we would rather show nothing than a number we cannot stand behind. The insurer's published annual report and its regulator's disclosures are the right primary sources until we have.

American Family is a single-category specialist (motor), with 0 products listed in our database for this country. That matches the typical category breadth for an insurer operating in this country.

When evaluating American Family against other insurers in United States, the metrics that matter most depend on the policy you are buying. For term life, claim settlement ratio and financial strength carry the most weight — the policy is worth nothing if the claim is denied at maturity. For health, the network breadth, pre-existing waiting period, and the specific exclusions list matter more than the headline premium difference. For motor, the depreciation schedule and the cashless garage network determine the real economic value of a claim. For travel, the medical evacuation limit and the list of excluded adventure activities are the two clauses to read before buying. American Family's individual products are listed below — click into any plan to see our peer-aware analysis of where it sits within motor.