Jeevan Amar

Jeevan Amar is a term life insurance plan from Life Insurance Corporation of India, available to residents of India. Sum insured ranges from ₹25L to ₹100.0Cr, eligible ages 18 to 65, and the policy is n/a – fixed term. Below is our take on how it compares to other term life plans in our database — what it does well, where it lags, and the kind of policyholder it actually fits.

Annual premium starts at ₹8K, against a category median of ₹8.8K across the 14 comparable term life plans we track in this country. That places Jeevan Amar in the lower-mid range on price, and the upper-mid range on coverage ceiling (maximum sum insured ₹100.0Cr versus a peer median of ₹5Cr). On the value spectrum it reads as priced near the category median.

Coverage breadth is in line with what most term plans offer: 3 core inclusions, 4 highlighted features, and 2 optional riders. Notable features called out by Life Insurance Corporation of India include LIC sovereign guarantee (PSU), Highest CSR among life insurers, and Increasing sum insured option. On the rider side, Jeevan Amar can be extended with Accidental Death Benefit and Accidental Disability — each adding to the base premium but also widening what the policy will pay out for.

Term life pricing is most sensitive to age, smoker status, and policy term, so the headline premium is illustrative only. Jeevan Amar accepts applicants aged 18–65, which sets the practical ceiling on policy term — for someone applying at 18, the longest possible cover runs through age 65. Whether the rate you get on quote will land near the illustrative minimum depends entirely on your underwriting bucket; non-smokers in the youngest cohort typically pay close to the floor, smokers and older applicants pay materially more. Life Insurance Corporation of India's published claim settlement record is the metric that actually matters for term — the policy is worthless if claims are denied at maturity, and the difference between a 95% and 99% settlement ratio is the difference between routine claims paid and routine claims fought.

Where Jeevan Amar explicitly will not pay: Suicide within 12 months and Misrepresentation. These are not unusual exclusions for a term life plan, but they are the boundary of the contract — anything outside that list is in scope, anything inside is not. Read the full exclusions list before signing; every plan we have ever audited has at least one exclusion the buyer did not realise was there.

Best fit for: buyers prioritising lowest annual outlay. As with any insurance decision, get a quote from Life Insurance Corporation of India directly to confirm the rate that actually applies to your profile — listed prices are illustrative.